Shoppers have thoughts on the situation. (Picture: Getty Images)
It’s only September, but Christmas treats are already lining the shelves in supermarkets such as Asda, and Sainsbury’s.
M&S has also launched several festive products, and Quality Street recently unveiled its new limited-edition tin for 2024.
Tesco beat many retailers to the punch though, with the company stocking tubs of festive favourites like Celebrations from early July.
Shoppers were baffled to see the products in the middle of summer, and they’ve been left baffled once more after spotting a sign placed next to a display of tubs of Cadbury Roses.
An image of the sign was shared to the Tesco forum on Reddit, by u/I_Love_Cricket_. It shows a stack of the chocolate tubs, with a sign featuring a rule for purchase. Customers wanting to buy the sweets are told they can only buy a maximum of 10 tubs each.
Wtaf happened here bro????
byu/I_Love_Cricket_ intesco
Unsurprisingly, people were perplexed by the idea of anyone needing to buy more than 10 tubs of the chocolates. But many soon took to the comments to share deeper commentary on what they thought was going on.
One user, known only as u/ImpressFantastic7259, clarified that they had seen people buying too many tubs. They wrote: ‘To be fair people do buy more, the other week someone ordered like 3+ pallets of Celebrations and other tubs. Filled a large panel van completely.’
A different user shared that their local Tesco had limited the number of tubs you could buy to 20 per person, after ‘someone apparently tried buying 100’. And a fellow employee from a Tesco Express store said that a customer had requested 120 Celebrations tubs that very same day.
Others claimed that the issue was all to do with people purchasing the tubs for £4.50 from Tesco on the discounted Clubcard price, and then reselling them elsewhere for a higher amount.
u/Pretend-Jackfruit786 posted: ‘People are 100% selling them on Amazon for £9.99 each. F***ing crazy that people are actually buying it at that price too.’
Tesco put festive sweets out very early this year.(Picture: Richard Baker / In Pictures via Getty Images)
And u/forzafoddia85 agreed, saying: ‘It’s cheaper for small retailers to buy from Tesco when on clubcard price than it is from their wholesalers so they bulk buy and increase their profit margins.’ Some gave the examples of corner shops doing this.
A different person, u/tkaxzyk1991 suggested businesses were stocking up on the chocolate tubs early to give them as gifts, adding: ‘Companies buy them as gifts for customers at Xmas. If there’s 140 tubs per pallet, priced at £4.50 now then they go up to £6 at Xmas… they’ve saved £210 per pallet by buying now instead of at Xmas.’
Metro.co.uk has contacted Tesco for comment on the rules around buying the festive treat.
It’s not known how many stores have a similar policy in place to limit the number of tubs shoppers can buy, but it has been confirmed that it’s not a …read more
Source:: Metro