I tried Firstleaf, a subscription box that delivers wines from top vineyards around the world — here’s how it works

firstleaf wine club update


Summary List Placement
Firstleaf is one of many other wine clubs, but it’s unique in that you can rate the wines after testing to help its algorithm find more wines based on your preferences.
Its introductory box of six wines is only $40 and then goes up to about $90 for all future shipments, and sets the wheels in motion for the service to learn more about your tastes and preferences as they evolve. 
The wines all come from award-winning winemakers and vineyards, but you have the final say about which ones are considered true award winners in your book through Firstleaf’s rating and review system. 
See more: The best wine subscriptions
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Based on the number of wine clubs and subscription services that have started in the past few years, the jig is clearly up. People like wine, but most of us don’t know what we’re talking about or what we’re actually sipping. It’s easier when someone just tells us what’s good.

Firstleaf is an algorithm-based wine subscription service that learns more about your tastes and preferences as you try different wines and curates a personalized experience for you over time. 

How Firstleaf works

As with most personalized services, you start off by taking a short online quiz, which asks about your white vs. red vs. rosé vs. sparkling preferences, what region you prefer your wine to come from, and how much wine you drink per month. The quiz also includes food tastes and dislikes to further understand your palate. 

You’ll immediately get a recommendation of six wines. For newcomers, Firstleaf gives an introductory offer of these six wines for only $40, plus tax. 

This welcome-to-the-club offer also serves as a kind of diagnostic test (that’s infinitely more fun than the SAT one you took in high school) for the rest of your Firstleaf experience. If you decide to continue the subscription, it costs around $90 for six wines including shipping, which comes out to $15 a bottle. 

Review of Firstleaf

At the time of my initial review, Firstleaf had a three for $15 deal (which, unfortunately, is no longer available), so I took advantage of that offer.

Three full-sized bottles of red and white wine were securely packed in a cardboard crate and each came with its own informational card explaining the origins of the wine and region, tasting notes, and food pairings. All this information can also be found online when you log in to your account and click on your past orders. 

My first box included a Chardonnay from Paso …read more

Source:: Business Insider


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