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Subscription services like BirchBox and Stitch Fix have gained a lot of attention over the last few years, spurring more and more brands to take the subscription route in order to provide unique experiences for their customers.
Alltrue is one such company capitalizing on the trend of sending clothing, beauty products, and home decor via subscription — but what sets it apart is that all the products inside its boxes are sourced from socially, economically, and environmentally conscious brands. The product team at Alltrue, which until a recent rebrand was called Causebox, works with the founders of companies doing social good and asks them about why they give back, who they are directly impacting, and where their products are made. An open line of communication between Alltrue and its partners ensures that the companies are following through with their missions and goals.
Co-founders Matt Richardson and Brett McCollum made giving back their ultimate vision for the company — and to complete that vision, Alltrue volunteers with and donates to different charities to help them with their growth and impact. Past charities have included Speak Your Silence, which helps those affected by sexual abuse and assault to move forward. Others, like Trees for the Future, work to end hunger and poverty in Sub-Saharan Africa through agricultural practices.
How does Alltrue work and what does it cost?
The bright, charming packages are created and sent on a seasonal schedule — spring, summer, fall, and winter. Like most subscription services, the boxes come in a convenient package and arrive at your door on a scheduled basis. I received a spring box and had a really lovely experience with it — from the moment I got my box to the time I spent actually using the products inside.
Alltrue offers customers two subscription options: the quarterly subscription ($54.95 per box), and the annual subscription ($49.95 per box, a total of $199.8 per year). After choosing your preferred method, you’ll create an account online and begin your customization process.
Each seasonal box offers six to eight new products — each one from a socially conscious brand, and some even created exclusively for Alltrue customers. If you sign up for the annual subscription service, you can customize your product options based on pattern, color, or product type. The best part about the box is that it includes a little notebook in each package so you can read a story behind every product included.
Your Alltrue will ship within the first couple weeks of the seasonal months and it typically takes two to eight days to arrive. If you chose the custom Alltrue, you’ll be able to tailor your delivery preferences.
What’s inside an Alltrue box?
The actual box is cute and colorful, but the reason
Source:: Business Insider